WALK ISLINGTON / Promotional brochure
Background / Design a guide to motivate people in Islington to walk more instead of using their cars or public transport.
Solution / A compact, easy to carry walking guide with two cover designs to show the diversity of the borough. We highlighted six walking routes around Islington using distinct typography and a mix of documentary and artistic photography. The guide has three sections defined by the alternating use of coloured and white paper.
Recognition / Voted the Best Sustainable Transport Campaign of the Year.
Background / Design a guide to motivate people in Islington to walk more instead of using their cars or public transport.
Solution / A compact, easy to carry walking guide with two cover designs to show the diversity of the borough. We highlighted six walking routes around Islington using distinct typography and a mix of documentary and artistic photography. The guide has three sections defined by the alternating use of coloured and white paper.
Recognition / Voted the Best Sustainable Transport Campaign of the Year.
